RAIN is a full-service design team based in Casablanca. A small studio doing what we love — creating great design for businesses that need to move fast.
Founded in 2014, we've grown carefully and intentionally. We've turned down venture capital, avoided the hire-fast mentality, and said no to projects that didn't align with our values.
Meet the team.
Practicing the craft since 2014. Runs every engagement end-to-end, picks the right tools for the right work, and ships under his own name.
rain@mrzakaria.comBrand voice, deck copy, and the considered judgment calls. Walks every deliverable past "would I be proud to ship this?" before it leaves the studio.
Strategy · Brand voice · CopyTurns Figma into production code. Refactors loud bug reports into quiet PRs. Knows when to ship and when to wait one more day.
React · Next · Webflow · TypeScriptVisual research, moodboarding, and the early-stage exploration where ideas are still cheap. Reads the room across image, copy, and motion.
Visual research · Moodboarding · MotionSource-cited briefs in 20 minutes. The reason every studio doc starts with a real fact instead of a hopeful guess.
Competitive intel · Briefs · CitationsOwns Core Web Vitals. The reason the studio's beautiful sites also load in under a second on the average phone.
Perf · Caching · Edge deliveryLives in the design system. Catches the inconsistencies humans wouldn't, owns the component library, keeps every project on-token.
Tokens · Components · AuditsOur approach.
Why we do this
We spent years in traditional agencies watching the same problems repeat. Three-month projects that should take three weeks. Revision loops that never end. Talented designers spending more time in meetings than designing.
How we think
We approach every project with three simple questions: What problem are we solving? Who are we solving it for? What's the simplest solution that actually works?
Our philosophy
Good design solves problems. Great design prevents them. We focus on creating digital experiences that work seamlessly and look beautiful doing it.
Our process
Every project starts with listening. We dig deep to understand your business, your challenges, and where you want to go. Then we move fast—strategy in week one, concepts in week two, refinements until it's right.